Getting the attention of cybersecurity decision-makers requires more than just great solutions. Procureus Ltd, a rising provider of cloud, AI, and cybersecurity solutions, was founded on July 25, 2023, and operates from London’s technology hub. Offering services such as firewalls, secure cloud-managed Wi-Fi, endpoint security, multi-factor authentication, and network management, Procureus has quickly positioned itself as a trusted partner in the cloud, AI, and cybersecurity spaces.

Procureus were looking for transformative tools to scale their outreach efforts to get more leads and not sound robotic in the process. They needed tools that could not only broaden their reach but also make every interaction meaningful.

By partnering with Jeeva.ai, Procureus experienced the power of AI-driven sales automation with Grant, the AI LinkedIn Sales Rep, and Ada, the AI Chatbot. These intelligent AI reps worked together to ensure Procureus connected with their ideal customer profiles (ICPs) at lightning speed.
Grant: The AI LinkedIn Sales Rep

Grant changed Procureus’s approach to professional networking and lead generation on LinkedIn in smart ways. As a platform where decision-makers such as CISOs, IT Directors, and CTOs actively seek solutions, LinkedIn was a goldmine for potential clients, but only if approached strategically.

Key Features of Grant:

• Intelligent Prospecting:
  Grant identified high-potential ICPs based on predefined criteria for outreach. The list always had the decision-makers to make the most out of the campaign.

• Personalized Messaging:
  Unlike generic outreach, Grant crafted hyper-personalized connection requests, introductory messages, and follow-ups tailored to each prospect’s role, industry, and needs.

• Automated Follow-Ups:
  Grant ensured no opportunity slipped through the cracks by automatically sending thoughtful, context-aware follow-ups, increasing response rates, and nurturing relationships.

Ada: The AI Chatbot

While Grant excelled at outreach on LinkedIn, Ada, the AI chatbot, was the frontline representative on Procureus’s website. Cybersecurity buyers often conduct comprehensive research before they make a decision, Allie helps these buyers with relevant information and converts it into a lead. 

Key Features of Ada:

• 24/7 Real-Time Engagement:
  Ada gave immediate responses to visitor queries and made sure that potential leads received timely information regardless of when they visited the site.

• Lead Qualification:
  Through intelligent conversation flows, Ada asked targeted questions to potential leads and captured essential details, seamlessly passing high-potential leads to the sales team.

• Personalized Recommendations:
  Ada offered tailored suggestions based on user behavior and needs, guiding visitors toward relevant cybersecurity solutions offered by Procures.

• Seamless Handoffs:
  When a conversation required human intervention, Ada facilitated a smooth transition to the appropriate sales representative.

  

Conclusion

Procures saw the exemplary work of Grant’s AI-powered LinkedIn outreach and Ada’s real-time website engagement that worked in harmony to create personalized, efficient, and scalable interactions. Together, they empowered Procures to identify opportunities, nurture relationships, and drive growth with precision, setting the stage for long-term success in the competitive cybersecurity market.

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